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JOURNAL OF PRAUDEN

New PRAUDEN bedding label

New PRAUDEN bedding label
2017-04-17

As down bedding can be used for over ten years, consumers should be careful when handling it. If the filling is damaged by improper handling, it lowers the warmth and cannot be restored due to nature of down. Consumers should be aware of the characteristics of down and use and wash down bedding properly in everyday use.

 

Scan the QR code on a PRAUDEN label to receive instructions on how to handle bedding.

According to the Quality Control and Safety Management of Industrial Products Act, all bedding products are required to have a label that shows the precautions for handling and washing. However, non-experts require more information than that.

<Common bedding label with precautions for handling>

Generally, a PRAUDEN bedding label is attached to bedclothes filled with PRAUDEN down & feather in order to inform end users that the products are made of reliable down.

<Previous PRAUDEN bedding label>

For the provision of more practical services, PRAUDEN has recently introduced a new bedding label containing the “Down Bedding Handling Guide by PRAUDEN.” You can view detailed instructions on how to wash, dry, handle down bedding and store it for a long term of time by scanning the QR code on the label with a mobile device such as your smart phone or tablet PC.

<PRAUDEN bedding label with QR code – Visit the landing page by scanning the QR code on the label.>

Bedding Handling Information consists of information on down and its characteristics as well as a down bedding handling guide. The down bedding handling guide, in particular, contains detailed descriptions on how to wash, dry, handle, and store down bedding in an easy to understand manner for first time users. End users who are wish to learn how to wash or handle down bedding can directly access the information using the QR code on a PRAUDEN label. This new PRAUDEN label will be convenient for both sellers and end users. The new label will be available on products starting in April.

 

By PRAUDEN Brand Part Lee Su-kyung