{"id":12347,"date":"2017-12-08T16:59:34","date_gmt":"2017-12-08T07:59:34","guid":{"rendered":"http:\/\/prauden.co.kr\/new-heat-generation-special-processing-heatup\/"},"modified":"2017-12-13T11:31:56","modified_gmt":"2017-12-13T02:31:56","slug":"vol-7_1","status":"publish","type":"post","link":"https:\/\/prauden.co.kr\/en\/vol-7_1\/","title":{"rendered":"New Heat Generation Special Processing, HEATUP"},"content":{"rendered":"<p>Down is the lightest and warmest filling material currently available. It gained popularity due to its light weight and powerful ability to preserve heat. Whereas 3kg of cotton, 1.5kg of wool, and 1.3kg of polycotton are required to generate the same level of thermal insulation, only 0.8kg of goose down would do the job.<\/p>\n<p>However, with the recent increase in the price of down and rising demand for greater functionality in line with the growing popularity of athleisure (athletic + leisure), consumers now prefer a heat-generating down that produces high heat preservation effect with a smaller amount of down.<\/p>\n<p>In response to such market demand, HeatUp Coated Down was developed as a new concept of heat-generation special processing based on the differentiated technological power of PRAUDEN.<\/p>\n<p>&nbsp;<\/p>\n<h4>Lighter and warmer<\/h4>\n<p>HeatUp Coated Down coated with special heat-generating photothermal chemicals features outstanding heat generation. Absorbing the sunlight or reacting with far-infrared radiation produced by the human body, it maintains higher temperatures than other general types of down in any external environment. Unlike preexisting processing techniques with carbon that restricts processing or ones that only work with sunlight and do not emit heat indoor or at night, this new conceptual processing from PRAUDEN presents higher levels of down.<\/p>\n<p>&nbsp;<\/p>\n<h4>24-hour heat generation<\/h4>\n<p><strong>Heat generation using sunlight<\/strong>: Heat-generating photothermal chemicals applied to HeatUp Coated Down absorbs near-infrared radiation emitted by the sun. Special nanomaterials react with the absorbed near-infrared radiation, which causes the vibrations of and collisions between molecules. This phenomenon generates thermal energy and increases the temperature by 3\u2103 higher than general down on average.<\/p>\n<p><strong>Self heat generation<\/strong>: Using the human body temperature as a source of energy, heat-generating photothermal chemicals react with far-infrared radiation emitted by the human body, indoor or without the sunlight. Vibrations of and collisions between the molecules of special nanomaterials generate thermal energy. Such energy is emitted to the human body and maintains higher temperature than body temperature.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12351\" data-permalink=\"https:\/\/prauden.co.kr\/en\/vol-7_1\/1-1\/\" data-orig-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1.jpg\" data-orig-size=\"1406,609\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"1-1\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-300x130.jpg\" data-large-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-1024x444.jpg\" class=\"size-large wp-image-12351 aligncenter\" src=\"http:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-1024x444.jpg\" alt=\"\" width=\"1024\" height=\"444\" srcset=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-1024x444.jpg 1024w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-300x130.jpg 300w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-768x333.jpg 768w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1-700x303.jpg 700w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-1.jpg 1406w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12355\" data-permalink=\"https:\/\/prauden.co.kr\/en\/vol-7_1\/1-2-3\/\" data-orig-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2.jpg\" data-orig-size=\"715,551\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"1-2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2-300x231.jpg\" data-large-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2.jpg\" class=\" wp-image-12355 aligncenter\" src=\"http:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2.jpg\" alt=\"\" width=\"566\" height=\"436\" srcset=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2.jpg 715w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2-300x231.jpg 300w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-2-700x539.jpg 700w\" sizes=\"(max-width: 566px) 100vw, 566px\" \/>&lt;Photothermal heat generation test report&gt;<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12359\" data-permalink=\"https:\/\/prauden.co.kr\/en\/vol-7_1\/1-3-3\/\" data-orig-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3.jpg\" data-orig-size=\"660,496\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"1-3\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3-300x225.jpg\" data-large-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3.jpg\" class=\"alignnone wp-image-12359\" src=\"http:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3.jpg\" alt=\"\" width=\"563\" height=\"423\" srcset=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3.jpg 660w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-3-300x225.jpg 300w\" sizes=\"(max-width: 563px) 100vw, 563px\" \/><br \/>\n&lt;Heat generation test&gt;<\/p>\n<p>&nbsp;<\/p>\n<h4>A new concept of carbon-free heating technology<\/h4>\n<p><strong>Outstanding heat generation: <\/strong>When HeatUp Coated Down is exposed to the sunlight, it increases the temperature by 3\u2103 higher than general down on average. It maintains higher temperature than body temperature even indoor or without sunlight by using the body temperature as a source of energy.<\/p>\n<p><strong>Applicable to white color: <\/strong>Unlike preexisting heating mechanisms, HeatUp Coated Down does not contain carbon and is applicable to white and snow white down.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12383\" data-permalink=\"https:\/\/prauden.co.kr\/en\/vol-7_1\/1-5\/\" data-orig-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5.jpg\" data-orig-size=\"423,274\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"1-5\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5-300x194.jpg\" data-large-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5.jpg\" class=\" wp-image-12383 aligncenter\" src=\"http:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5.jpg\" alt=\"\" width=\"387\" height=\"251\" srcset=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5.jpg 423w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5-300x194.jpg 300w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-5-400x260.jpg 400w\" sizes=\"(max-width: 387px) 100vw, 387px\" \/><\/p>\n<p style=\"text-align: center;\">&lt;Differences in down colors depending on carbon&gt;<\/p>\n<p><strong>Reinforced fill power: <\/strong>Fill power is increased as high-temperature and high-pressure is applied to the down through the air shower process during the HeatUp coating process.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"12363\" data-permalink=\"https:\/\/prauden.co.kr\/en\/vol-7_1\/1-4-3\/\" data-orig-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4.jpg\" data-orig-size=\"724,704\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"1-4\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4-300x292.jpg\" data-large-file=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4.jpg\" class=\"alignnone wp-image-12363 aligncenter\" src=\"http:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4.jpg\" alt=\"\" width=\"551\" height=\"536\" srcset=\"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4.jpg 724w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4-300x292.jpg 300w, https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/12\/1-4-700x681.jpg 700w\" sizes=\"(max-width: 551px) 100vw, 551px\" \/>&lt;TopDeo Coated Down Hang-tag&gt;<br \/>\nHang-tag provides information on the effects of applying special down processing to various products.<\/p>\n<p>&nbsp;<\/p>\n<p>Contact PRAUDEN for further information on HeatUp Coated Down, which delivers outstanding heat preservation power with a small amount of down and is available in white\/snow white colors, unlike existing heat-generating down.<\/p>\n<p>\u25a3 Contact +82-2-3494-9999<\/p>\n<p>&nbsp;<\/p>\n<p><strong>By<\/strong> PRAUDEN Brand Part, Lee Su-kyung<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Down is the lightest and warmest filling material currently available. It gained popularity due to its light weight and powerful ability to preserve heat. Whereas 3kg of cotton, 1.5kg of wool, and 1.3kg of polycotton are required to generate the same level of thermal insulation,&#8230;<\/p>\n","protected":false},"author":3,"featured_media":12231,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[95],"tags":[],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/prauden.co.kr\/wp-content\/uploads\/2017\/11\/1-0.jpg","_links":{"self":[{"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/posts\/12347"}],"collection":[{"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/comments?post=12347"}],"version-history":[{"count":0,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/posts\/12347\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/media\/12231"}],"wp:attachment":[{"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/media?parent=12347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/categories?post=12347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prauden.co.kr\/en\/wp-json\/wp\/v2\/tags?post=12347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}